The Stir magazine Craft Gin Club
‘The Stir’ is a magazine for Craft Gin Club.
Services:
Art Direction | Graphic Design | Typography | Layout | Creative Direction | AI image generation
A monthly spirits and lifestyle magazine with a readership of 30k, featuring recipes, interviews, and trend insights. I led the full rebrand from concept to rollout - redesigning the look and feel of the magazine from scratch, evolving its previous identity (‘Ginned!’) into a more modern and engaging format. As sole designer, I manage each issue end to end - including layout, advert design, and monthly photoshoots. I also lead art direction: moodboarding, prop sourcing, shoot styling, timekeeping, and product coordination with the partnerships team.
Before the magazine was consolidated into a single publication, we produced separate editions - including Ginned! for the gin guide, as well as dedicated rum guides and one-off seasonal box magazines. Below are a few examples of spreads from these earlier publications.
